Author Archives: Christine Kapperman

9 Things You (and we) Missed at SF Matcha Fest

We’re having serious FOMO. That’s “fear of missing out,” for those who don’t follow online lingo. Spark Social SF and SoMa StrEAT Food Park, the hip San Francisco food truck gathering place, celebrated all things green Sept. 10 with its SF Matcha Fest produced in partnership with @matcha.sf. About 3,000 people hit the festival...

World Tea Expo New Product Winners Announced

Tea experts explored the World Tea Expo show floor to find the best new products presented this year in Las Vegas. Here are the new product winners. Innovation: Millennia Tea Millennia Tea set out to provide the freshest leaf possible and created a patent-pending process the maintains leaf integrity right from the plant.  ...

Ito En matcha at World Tea Expo

4 Tea Industry Themes to Watch from World Tea Expo

One booth at World Tea Expo captured themes in tea in a neat organic package (or two). Ito En showed matcha in its many forms, from shots to ceremonial, from tea bags to culinary and from convenient cans to ice steeped cold brew RTD. Ito En allows today’s tea consumer to incorporate matcha into...

World Tea Expo Survival Tips [Infographic]

From blisters on your heels to tummy trouble from sample overload, a lot can throw a wrench into your World Tea Expo experience. Spending all day on your feet, forgetting the essentials and perhaps hitting the Las Vegas strip too late can dampen what is one of the most educational and tasty times of the year....

Teavana taps cocktail trend for alcohol-free happy hours

A summer party launches at Teavana and continues through the summer with its Summer Fri-YAYs events. Here are the promo points of Teavana’s happy hours. The promotion: From 3 to 7 p.m. Fridays through Aug. 11, Teavana Fri-YAY happy hours will feature cocktail-inspired iced teas. Here’s the deal: On launch day—May 26—customers at select...

The business benefits of using sustainability standards [infographic]

In the tea industry, we know that story matters when it comes to selling the latest product or serving a customer table side.  An important element in that story—sustainability standards—adds great value in today’s triple bottom-line economy. While almost all sources in a recent meta-analysis note the important role sustainability standards play on sales...

Budding Products: News from Teavana, Republic of Tea, Bigelow

Specialty tea news Limited time Teavana Winterberry Green Tea returns Back for its third season, Teavana Winterberry Green Tea is full of fruity flavors, including strawberries, apples and sliced citrus, the company announced in a Feb. 6 press release. It’s sprinkled with floral notes of marigold petal, rose hip and hibiscus that soften and...

Twinings Tea Heir Announces New Varieties

Stephen Twining, a 10th generation Twinings tea heir, recently informed the business world of what tea lovers already know, “it helps you cope better with the day.” Twining spent five minutes on the Jan. 24 WSJ Lunch Break segment to talk about British tea culture, offer steeping tips, and share his opinions about use...