Events

News regarding tea-industry events, and World Tea Media events: World Tea Expo, North American Tea Championship.

Tea Board India Inaugurates Awards

Tea Board India is instituting awards of excellence for tea growers in the country for the purpose of recognizing excellence in Indian tea reports The Hindu. Awards will be given in 22 categories, including: small growers, tea start-ups, innovative packaging and value-addition efforts. Special appreciation awards will be given to top-graded gardens. These awards...

Tea Companies From Non-Traditional Countries Make Their Mark

The World Tea Expo, which took place at the Las Vegas Convention Center June 12-15, attracted tea purveyors from around the world. Tea companies that are from countries that are not well-known for producing tea are stepping forward and making their mark on the industry. Representatives from a few of these companies gave their...

Ito En matcha at World Tea Expo

4 Tea Industry Themes to Watch from World Tea Expo

One booth at World Tea Expo captured themes in tea in a neat organic package (or two). Ito En showed matcha in its many forms, from shots to ceremonial, from tea bags to culinary and from convenient cans to ice steeped cold brew RTD. Ito En allows today’s tea consumer to incorporate matcha into...

Sri Lanka Shined at World Tea Expo

Sri Lanka’s celebrated Ceylon tea roared at this year’s World Tea Expo, drawing attention to the official country of origin and showing by example its pedigree of social, economic, and environmental responsibility. Sri Lanka is the largest exporter of black orthodox tea, accounting for 6.2% of world production and exporting 16.9% of the world’s...

Prepare to Vote for the People’s Tea Choice Awards

Don’t miss the Winners Tasting Circle on the World Tea Expo show floor. It showcases winning Global Tea Championship entries from the previous year. The Global Tea Championship (GTC) is an independent tea tasting competition in which tea experts taste dozens of teas to determine the best commercially available teas in terms of quality...

The 88th Annual Tea Trade Dinner in London

This year’s Tea Trade Dinner counted 380 attendants seated on 34 tables, each hosted by one or several of the world’s big tea companies and groups. This unique and prestigious event, which takes place every year on the first Thursday of May at the Savoy Hotel on the Strand, in London is the one...

World Tea Expo Survival Tips [Infographic]

From blisters on your heels to tummy trouble from sample overload, a lot can throw a wrench into your World Tea Expo experience. Spending all day on your feet, forgetting the essentials and perhaps hitting the Las Vegas strip too late can dampen what is one of the most educational and tasty times of the year....

Share Insiders’ Tea Business Knowledge

World Tea Expo’s Tea Business Boot Camp offers an insiders’ in-depth review of the essentials of running a successful tea business in today’s marketplace. Business owners, and those aspiring to begin a tea business, are constantly bombarded with massive amounts of information. The challenge of weeding through the junk to discover current trends and technology...