Retailer Insights

Investors Back Garden Fresh Tea Delivery Service

Growers are learning they can skip a few links in the traditional supply chain to deliver fresher tea, a development accelerated by venture capital. Once or twice a year TechCrunch, the technology blog headquartered near San Francisco, reports on Silicon Valley investments in tea. The latest is a $1.4 million Series A round in...

Beauty and the Beast Inspires Tea Interest Worldwide

The live-action Beauty and the Beast film comeback has infiltrated the world of tea across the globe. The classic story features Belle, a young woman held captive in a castle by a beast. While there, she befriends the castle’s staff. A close friend and confidant of hers is a teapot named Mrs. Potts, who...

Nestle and Coca-Cola to End Nestea Joint Venture

Sixteen years ago Coca-Cola and Nestlé (Nestea) formed Beverage Partners Worldwide, a partnership to market bottled tea. The market segment was dominated by the Pepsi Lipton Tea Partnership (PLTP), a joint venture of (Lipton) and PepsiCo established in 1991. Lipton remains the U.S. market leader with a retail value share of 13%. However, virtually...

Tea, Meet Tattoos

If you visit the website of Berkeley, Calif., teahouse Blue Willow Teaspot, you’ll notice a couple of things. Owner Ali Roth includes a quote that might come from any lifetime lover of tea: “Every tea has a story to tell. If you pay close attention and surrender your senses to the moment, you can...

Curated Tea

Mail-order tea originated two centuries ago but the arrival of online tea shops and marketplaces like Amazon make it a billion dollar business accounting for 10% of sales at typical brick and mortar ventures. Major chains with sophisticated websites like Teavana and DAVIDsTEA report that online purchases approach 20% of sales. Amazon currently offers...

Infini-T Café Adds Spice to Tea Business

By Stephenie Overman The Infini-T Café & Spice Souk blends the owner’s love of tea, spices and good food, giving visitors to the Princeton, N.J. tea room the olfactory sense that they’ve been transported to a Middle Eastern bazaar. Mary Fritschie, who opened the tea room about four years ago with a family friend,...

JAB Jolts US Beverage Retail with Keurig Acquisition

The decision to buy Keurig Green Mountain by the German owners of Peet’s Tea & Coffee, Caribou Coffee Co., Stumptown Coffee Roasters, Intelligentsia Coffee, Einstein Bros. Bagels, Mighty Leaf Tea and Tea Forte signals a major escalation of European interest in the U.S. coffee and tea market. This is the third major U.S. acquisition...

Honest Tea Founder Resigns as TeaEO

Honest Tea founder Seth Goldman will step down as TeaEO as sales top 300 million bottles, a milestone well beyond that achieved by rival organic tea brands. Coca-Cola, which purchased controlling shares in the brand Goldman started in his kitchen 20 years ago, will assume full management responsibilities. Goldman, 50, will remain available to...

Teavana Innovations

Starbucks invests heavily in holiday coffee promotions mindful that the closing months of the year top all others in sales. This year the chain is promoting its Teavana brand with a new holiday drink, Gingerbread Tea Latte. The chain also unveiled a complete makeover of the Teavana mall concept at the Westfield South Center...