North American Tea Championship Announces Packaged Single Service Winners

NATC 1st Place Winner

The North American Tea Championship (NATC) named 13 first-place winners in various categories of its Packaged Single-Service evaluation, which took place Nov. 14-15, 2013 in Las Vegas, Nevada. The Championship is the only independent competition, judged by professional cuppers, to distinguish the highest quality and best tasting teas that are commercially available in the North American marketplace. Some of the winning teas will be featured at the upcoming World Tea Expo at the Long Beach Convention & Entertainment Center, May 29 – 31. See www.WorldTeaExpo.com and www.TeaChampionship.com.

“It may come as a surprise to many consumers that the ordinary and familiar teabag — such as those filled with fannings [small pieces of tea that are left over after higher grades of tea are gathered to be sold*] — may actually fare better in a competition like this than teabags filled with loose leaf tea,” said Lydia Kung, an NATC judge, tea buyer and expert with Eastrise Trading Corp in Monrovia, Calif. “Most tea drinkers are probably predisposed to dismiss the ‘lowly’ teabag in favor of sachets, etc. that come in fancier packaging. However, as this NATC Single Service competition illustrated, such a generalization is too simple. There were instances where the traditional teabag yielded flavor that surpassed the loose-leaf teabag. Just as there are indeed low quality fannings, there are also loose leaf teas that are not necessarily better just by being in leaf form. So, kudos to those entrants whose single-service teas rose to the top.”

Packaged Single-Service Tea first-place winners include (Company, Tea and Category):

  • Argo Tea (argotea.com), Masala Chai – Black Tea Flavored
  • Harney & Sons Fine Teas (harney.com), Japanese Sencha – Steamed Green Tea
  • Madura Tea Estate (maduratea.com), Unflavored Madura Premium Blend – Black Tea Blends
  • Madura Tea Estate (maduratea.com), Madura Green Tea & Australian Lemon Myrtle – Green Tea Blended/Flavored
  • Newby Teas Ltd (newbyteas.com), Kan-Junga – Black Tea Single Origin
  • Newby Teas Ltd (newbyteas.com), Jasmine Blossom – Jasmine Scented Green Tea
  • Numi Tea (numitea.com), Numi Organic Tea Emperor’s Puerh – Pu-erh Tea
  • Numi Tea (numitea.com), Numi Organic Chocolate Puerh – Pu-erh Tea Blended Flavored
  • Silk Road Teas (silkroadteas.com), Tieguanyin – Oolong Tea
  • teapigs (teapigs.co.uk), Chamomile – Herbal
  • teapigs (teapigs.co.uk), Mao Feng Green Tea – Pan-Fired Green Tea
  • The Stash Tea Company (stashtea.com), Organic Chocolate Orange Herbal Tea – Herbal Blended/Flavored
  • Waterfall Teas (waterfallteas.com), Passion Fruit Oolong – Oolong Blended/Flavored

North American Tea Championship Cupping Coordinator Mo Sardella, of The G. S. Haly Company in Redwood City, Calif., said, “As usual, there was a noticeable increase in quality and diversity of offerings entered in NATC’s Single-Service evaluation. This is likely due to the increased capability for smaller companies to offer their products in single-serve teabags. Historically, only large companies were able to offer tea bags or single-serve technology. With this increase in diversity and quality, tea consumers are now able to experience a wider variety of unique and seasonal specialty teas that have traditionally only been available in bulk, loose-leaf packaging.”

According to Sardella, the NATC evaluators noticed an increase in blended and flavored packaged single-service products, rather than traditional types. “This is most likely due to consumer demand for unique, contemporary and inventive flavor combinations, and the appeal of unlimited customization of tea, rather than established traditional tea standards,” noted Sardella.

A complete list of first, second and third-place winners, as well as details on the Championship, is available at http://bit.ly/1aRHPm6.

To enquire about competing in upcoming North American Tea Championship evaluations, including the Hot Tea Class, Iced Tea Class and Packaged Single-Service Tea Class, e-mail info@teachampionship.com or call 702-253-1893.

The next North American Tea Championship, for the fall Hot Tea Class, takes place in February 2014.

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