World Tea Community News

Evy Tea Is A Cold Brew Innovator

BOSTON, Mass. Cold-brew tea presents several retail challenges. It is made in batches that limit the quantity for sale each day. It takes hours to steep, and conventional cold brew has a very short shelf life. Yet for Evy Tea’s Evy Chen, one of the first retailers to launch a cold-brew tea in the...

Asha Tea House Supports Enjoying Life

“Asha” is Taiwanese for “someone who enjoys life,” and the Asha Tea House locations support this philosophy while offering a friendly and contemporary atmosphere. David and Diana Lau opened the first Asha Tea House in Berkeley, California, in 2012 and a second location in San Francisco in autumn of 2016. David and Diana were...

Souvia Focuses on Community as Arizona Oasis

On a “mission to slow Americans down one sip at a time,” Souvia tearoom owner Olivia Wingert offers a tearoom of respite in north-central Phoenix, Arizona, that features high-quality tea, education and place for people to gather and connect as a close-knit community. Souvia was founded in 2006 by Wingert, who moved to Arizona...

Innovation in the Tea Industry

Excerpted from the World Tea Expo presentation available here. The Museum of Failure opened in Helsingborg Sweden this month, a monument to the world’s worst innovations. Organizers there assembled a celebration of the absurd that documents hilarious commercial failures such as Colgate’s beef lasagna and Harley Davidson’s leather-perfume. Tech holds a special place in...

Sri Lanka Shined at World Tea Expo

Sri Lanka’s celebrated Ceylon tea roared at this year’s World Tea Expo, drawing attention to the official country of origin and showing by example its pedigree of social, economic, and environmental responsibility. Sri Lanka is the largest exporter of black orthodox tea, accounting for 6.2% of world production and exporting 16.9% of the world’s...

2017 World Tea Awards Winners

The 2017 World Tea Awards were presented to the winners at the Las Vegas Convention Center on June 14, 2017. Tea industry professionals garnered much deserved recognition for their contributions to the field. The winners are listed below. The John Harney Lifetime Achievement Award Winner: Rona Tison, ITO EN 150th Anniversary of Ceylon Tea:...

Prepare to Vote for the People’s Tea Choice Awards

Don’t miss the Winners Tasting Circle on the World Tea Expo show floor. It showcases winning Global Tea Championship entries from the previous year. The Global Tea Championship (GTC) is an independent tea tasting competition in which tea experts taste dozens of teas to determine the best commercially available teas in terms of quality...

3 Tips on Forging Authentic Connections at World Tea Expo

Sue Heilbronner, founder and CEO of MergeLane and regular speaker on conscious leadership, recently spoke at a Naturally Boulder event on strategies for making authentic connections while at an event such as World Tea Expo. The following are three takeaways from Heilbronner’s talk. 1. Practice conscious leadership Conscious leadership starts with you, then your product, then...

World Tea Expo Survival Tips [Infographic]

From blisters on your heels to tummy trouble from sample overload, a lot can throw a wrench into your World Tea Expo experience. Spending all day on your feet, forgetting the essentials and perhaps hitting the Las Vegas strip too late can dampen what is one of the most educational and tasty times of the year....

9 Ways to Celebrate National Iced Tea Day on June 10

Mark the start of summer with the annual National Iced Tea Day on June 10. Here are some ideas to get you started. Brands and retailers can offer a coupon for a free tea on Iced Tea Day. Incorporate your teas into a delectable iced tea recipe. Share the recipe and promote the blend...