Profiles / New Products

3 New Matcha Blends from World Tea Expo

Three top tea companies debuted innovative matcha blends at the World Tea Expo in Las Vegas June 12 to 14. ITO EN showcased the newest addition to its ready-to-drink Matcha LOVE line: Organic Ice-Steeped Cold Brew Unsweetened Cucumber + Mint + Matcha + Green Tea. With a light, smooth, refreshing flavor and no bitter...

Budding products: Refreshing Summertime Teas

ITO EN Launched Oi Ocha RTD Tea ITO EN  introduced its new organic Oi Ocha ready-to-drink tea to the United States market at the Summer Fancy Food Show June 29-July 2 in New York City. The refreshing tea is made from USDA-certified organic whole green tea leaves, purified water and natural vitamin C (ascorbic...

How These Professional Football Players Kicked Off NYA TEA

Brothers Kai and David Oredugba built upon their experiences as professional football players when forming their tea company, NYA TEA. NYA TEA stands for “Not Your Average Tea.” Nya also means “new” in Swedish. Here is why the name fits. After playing college football for the University of California, Los Angeles, Kai—whose full name...

Teaware Shows Variety at World Tea Expo

A broad spectrum of teaware styles—modern, traditional and whimsical—were displayed at the World Tea Expo in Las Vegas, June 12-14. The perfect teapot exists for every type of tea enthusiast and here are a few that stood out.   Denmark-based Viva Scandinavia showcased an array of modern tea sets made of porcelain and borosilicate,...

New Tea Appliances Impress at World Tea Expo

Sophisticated new multi-temperature brewers were exhibited recently at the World Tea Expo in Las Vegas and are now available to those who want extra care put into brewing their tea. Qi Aerista’s Smart Brewer and Bonavita’s 1.0L Variable Temperature Kettle are two to debut. Qi Aerista Smart Brewer Rick Ha and Karen Wan founded...

Sophie’s Cuppa Tea is Part of the New Oakland

What do blockbuster film Black Panther, basketball superstar Steph Curry, and Sophie’s Cuppa Tea have in common? One word: Oakland. The other city by the bay has come into its own—Black Panther opens and closes in Oakland, Golden State Warriors great Curry is an international name, and Sophie’s exemplifies the premium tea destinations popping...

5 New Ways to Serve Rooibos

Rooibos has long been enjoyed in South Africa, and now Americans and Europeans are appreciating the brew in various formats. Here are five creative ways to serve rooibos. Rooibos Espresso and Lattes In March, Starbucks Europe launched two Rooibos Lattes: the Starbucks Rooibos Latte and the Red Apple Rooibos Latte, which quickly garnered high...

Budding Products: RTD Cascara, Chai and Rooibos

Peloton Launches RTD Cascara Tea West Chester, Pennsylvania-based coffee company Peloton formulated a new line of four ready-to-drink cascara teas. Cascara is the Spanish word for “husk” and is the name used for the dried skins that encompass coffee beans. It is full of antioxidants gleaned from chlorogenic acid, while containing less caffeine than...

This Home Brewer is Built to Do it All

Kickstarter is the birthplace of many devices, clever ideas all, but littered in the aftermath are many tales in which donors funded a product only to see it fail to materialize. That is why some viewed with skepticism the launch last week of PicoBrew’s combination craft beer maker that brews kombucha and makes juice...

Budding Products: More Matcha for Summertime

Pinkberry Introduces ‘A Perfect Matcha’ Scottsdale, Arizona-based Pinkberry launched a new frozen beverage just in time for summer. A Perfect Matcha is a perfect match of Pinkberry’s new Green Tea Lemonade frozen yogurt, pineapple and mango toppings and a sprinkle of matcha powder. It will be available through June 21. “The vibrant new Green...