The RYL Company – a wellness focused ready-to-drink (RTD) tea company – made its official debut across the Northeastern U.S. in Wegmans and select Whole Foods Market stores, with additional launches in Wakefern and nationwide Sprouts Farmers Market planned in the coming months.
Beverage industry executive Blodin Ukella, who grew up drinking tea as a wellness remedy in a Kosovo refugee family, founded The RYL Company after noticing “a lack of crave-worthy options with healthy ingredients on the market,” per the brand.
After raising $6.7 million from strategic investors and an intensive nine-month R&D process, The RYL Company invented proprietary “Ryl Polyphenol Technology” – a unique method and formula that delivers 200mg tea polyphenols consistently to each can.
The line includes taste profiles of nostalgic iced tea, while delivering similar health benefits of homemade steeped tea, according to the company.
The RTD teas are also zero sugar, zero calories and have no artificial ingredients, in addition to being featured in a fully recyclable aluminum can.
"Wellness consumers are looking for more ways to eat and drink,” said Ukella. “At The RYL Company, we are focused on pioneering what we call the ‘additive revolution’ by bringing added value versus disruptive value to both consumers and retail partners. We're proud to deliver a trusted and transparent ingredient label via our proprietary Ryl Polyphenol Technology, and in parallel, add a delicious, functional wellness offering to the multibillion-dollar RTD tea category. Healthy can mean indulgence at the same time.”
The RYL Company debuted the line as RTD teas continue to trend, with four different flavors that are sweetened by all-natural monk fruit and stevia leaf extract, including: Original Green Tea, Peach Black Tea, Raspberry Black Tea and Lemon Black Tea.
To learn more about The RYL Company, visit DrinkRYL.com.
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