grocery

Tea Growth in Specialty Grocery

Americans overwhelmingly buy their tea where they shop for food. Only 7 percent report buying packaged tea in tea houses and coffee shops. Specialty tea is a very appealing category in niche food markets, explains Janis H. Grover, a marketing, new product development and sales professional presenting at this year’s World Tea Expo. “Retailers...

Grocers See Tea as a Glass Half Full in 2017

Viewed from the beverage aisle and the grocer’s cold case, liquid tea is on a tear. In 2017 it topped the list of fastest-growing center store categories for the second year in a row. In the 52 weeks ending Nov. 25, sales of liquid tea climbed 18.9 percent on volume growth of 25.2 percent,...