BevCanna Introduces Gruv Beverages
Vancouver, British Columbia-based BevCanna Enterprises is introducing Gruv Beverages, its new cannabis-infused ready-to-drink iced teas, reports a company press release. “The brand embodies the delight we have in connecting with others and ourselves. It sets the pace for reveling in the moment. It’s a lively and approachable brand – grooving to the music of life,” states the release.
Gruv Beverages will have two flavors: Matcha Green Iced Tea, and Ginger Mint Herbal Iced Tea.
The teas were formulated in response to the BevCanna’s research covering North American consumers and their preferences pertaining to cannabis-infused beverages and are meant to assist people with relaxation.
“Iced tea was among the top five performing concepts, among 25 product concepts tested,” said Emma Andrews, Chief Commercialization Officer at BevCanna. “We are also choosing to launch this brand with a balanced THC and CBD profile (1:1 ratio), in order to provide consumers with a mild, yet effective cannabis experience.”
The launching of Gruv Beverages in the United States will mark one of the first brands by BevCanna in the country. The company plans to launch its cannabis-infused teas in Canada after the anticipated legalization of infused products in Oct. 2019.
Tempo Tea Launches Wellness Shots
Chicago-based functional beverage producer, Tempo Tea, recently introduced a line of two new wellness shots, reported BevNet.
The shots are small and portable and meant to aid people in getting through their busy lives.
Each 2.5 ounce wellness shot is has 25 milligrams of cannabidiol, as well as tea and fruit.
- Tempo Focus is an energizing blend of green tea, ginger, ashwagandha and CBD.
- Recover is intended to relax and rejuvenate with its blend of rooibos, blueberry, turmeric and CBD.
“We’re all about the possibilities for innovation in the better-for-you beverage category,” said Ryan Crane, founder and CEO of Tempo in a press release. “While interest in cannabis-infused beverages has been surging for a while now, we saw an opportunity to take a more purposeful, clean and functional approach and create a beverage packed with superfoods that is simultaneously convenient for the active, on-the-go professional,” he added.
The company was founded in 2017 with a line of sparkling natural tea-based products, which are currently sold in Whole Foods Markets throughout Illinois. The wellness shots are currently sold online and the company intends to distribute them at specialty and convenience stores.
