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Tea Industry News and Features

Budding Products: Matcha, Hemp and Artisan Hot Tea

By Elizabeth Dobos November 13, 2017
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Pure Leaf Launched Home Brewed Matcha Teas              

The new Pure Leaf home brewed Matcha Teas join the full range of Pure Leaf home brewed Teas. (PRNewsfoto/Pure Leaf)

Pure Leaf recently launched its first line of matcha teas for home brewing. The matcha is shade-grown on a Rainforest Alliance Certified plantation in Kagoshima, Japan.

Pure Leaf’s matcha sachets come in two flavors: Pure Matcha and Matcha with Ginger.

“As more Americans choose to make tea part of their daily routines, they are looking for an authentic home brewed tea experience at an accessible price,” said George Hamilton, Unilever’s Tea Director in a company press release. “Both uncompromised and uncomplicated, the new Pure Leaf home brewed Matcha Teas allow consumers to enjoy high-quality matcha at home in just a few simple steps.”

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Each jar contains 12 sachets; and the line is distributed nationally to grocery stores and online retailers. For more information, visit pureleaf.com.

Elev8 Brands Brings Hemp Tea to the Mass Market

Photo credit: elev8hemp.com

Elev8 Brands just announced its launch of Elev8 Hemp Tea. The company makes two versions: Organic Assam Black Tea and Makaibari Estate Organic Darjeeling Green Tea. Both are mixed with Canadian hemp seed oil powder. Hemp seeds contain omega-3 and omega-6 fatty acids.

Chief Executive Officer Ryan Medico said in a press release, “Elev8 Hemp Tea is a home-run and we couldn’t be happier with the outcome of product taste and packaging design.”

Medico would like to increase distribution to brick-and-mortar retailers. Orders can be placed at elev8hemp.com.

 

Farmer Brothers Debuts a Premium Hot Tea Line

Photo credit: Farmer Bros.

Farmer Bros. just released its Artisan Collection Specialty Hot Teas. The line launches in connection with the five-year anniversary of its Artisan Collection of specialty coffee, reports Convenience Store News.

The seven tea blends in the collection are: Organic Chai Spice Tea, Organic English Breakfast Tea, Artisan Collection Cranberry Blood Orange Tea, Sencha with Matcha Green Tea, Organic Lemon Ginger Green Tea, Organic Chamomile Lavender Mint Herbal Tea and Organic Hibiscus Ginger Orange Herbal Tea.

Farmer Bros. is a national distributor and wholesaler of tea and coffee.

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